Kay Lau & Associates was founded in 1986 by principal and director, Kay Lau. Originally specializing in marketing/advertising communications for education and medical device clients, in 2008 the company expanded its services to educational consulting.
Kay Lau earned her MBA from USC in Entrepreneurship and her BA in Economics from UCLA. Prior to starting her own company, Kay held senior management positions at international advertising agencies.
As Kay Lau & Associates, one of the company’s focuses was working with private (independent) school admission and advancement offices to help them develop their branding through identification, collateral materials, and online presences. In addition, Kay worked with schools to help them strategically increase enrollment and execute successful fundraising campaigns. With more than 30 years of working with schools (both day and boarding), Kay knows and understands American elementary, middle, and high schools. She is well-respected in the field of secondary education, especially in the Los Angeles and Orange County areas.
Educational expertise goes beyond just work. Kay Lau is a former trustee for Harvard-Westlake School, Los Angeles, California. She was involved in the merger of Westlake and Harvard to become Harvard-Westlake. She began traveling to China during her college days, and still visits the country four or five times a year. She understands the interests and needs of Chinese families seeking American educational paths for their children.
In 2008, after carefully examining the Chinese market, Kay determined there was a need for professional guidance for Chinese families. With Western teachings so vastly different than in China, Kay works closely with international and overseas Chinese families to help them navigate our American education. She personally strives to get to know each child to recommend the best-fit-schools. Her proven philosophy is that “best fit” leads to successful learning.
Her students have chosen to attend Harvard-Westlake, Buckley, Viewpoint, Laurence, Mirman, John Thomas Dye, Campbell Hall, Harbor Day, St. Margaret’s, Oaks Christian, Sage Hill, Thacher, Cate, Chadwick, La Jolla Country Day, Webb, Exeter, Andover, St. Paul’s, Miss Porter’s, Georgetown Preparatory, Emma Willard, Taft, The Hun School of Princeton, Lawrenceville, Rectory, Bement, Deerfield. St. Andrews of Delaware, Loomis Chaffee, Culver Academies, and many more.